Over the last few years, multiple articles have shown that consumers are less loyal to companies and their brands than they used to be. …

The benefits of implementing in-store fulfilment of online orders. Ship-from-store is perhaps the pinnacle of the omnichannel mindset. By turning physical stores into mini-distribution centres (especially in high-density areas) retailers are able to fulfil more orders. This also allows them to enable same-day shipping on a large scale, using local (and often more sustainable) shipping methods. Many brands &…

Last year I wrote an article about some of the things brands & retailers can do to become more sustainable. From influencing people’s shopping behaviour to preventing missed deliveries, from smarter packaging to decreasing their customer’s returns and — obviously — by offering green(er) shipping methods. …

Won’t let delivery capacity become a bottleneck. Over the past few years, we’ve seen an increase in online orders in general, and naturally, a spike during the holiday season. The year 2020 was not going to be any different, except for the fact that the world was suddenly facing a…

What brands & retailers can do to become more sustainable. For new generations — millennials and generation Z — the impact of climate change and living a sustainable lifestyle is more important than for (most of the) generations before them. …